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Artificial intelligence may continue to be one of the hottest topics at Cannes Lions and beyond, but an ADWEEK House session on Tuesday veered in a different, more sentient direction.
And the CEO of Time magazine, Jessica Sibley, was there for it.
“What I love about this conversation is we’re not talking about AI,” said Sibley, who moderated a panel called “Marketing Around the World: How Global News and Trends Influence Brand Strategy,” featuring the chief marketing and innovation officer of Diageo North America, Ed Pilkington, and Julie Haddon, the chief marketing and commercial officer of the National Women’s Soccer League (NWSL).
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