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[Sensitive content: This article mentions sexual assault]
There’s a monster hiding in plain sight, representing every parent’s worst fear when giving their kid access to the internet. But many tech companies pretend this menace doesn’t exist.
A new campaign from nonprofit ChildFund, created by social impact agency WRTHY, underscores the threat of online child sexual exploitation while criticizing the companies that have ignored it.
The ad depicts a monster, inspired by victim drawings, that occasionally pops out from under the guise of a man leading a seemingly normal life.
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