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Deutsch has been named creative agency of record for Behr Paint Company following a competitive review.
The appointment ends Behr’s relationship with Minneapolis-based Peterson Milla Hooks (PMH). Moving forward, Deutsch’s Los Angeles office will handle business intelligence, strategy, creative, digital and production work for the paint company.
“Our industry and the way people shop for paint is ever-evolving, and we continue to explore fresh avenues for inspiring do-it-yourselfers, designers and professional painters,” Jodi Allen, chief marketing officer at Behr, said in a statement.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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