The amount Amazon made from net sales of its advertising services in the third quarter was $14.3 billion, up 19% year-over-year. Ads made up almost 9% of Amazon’s total sales. (ADWEEK)
In September, it was revealed that Amazon secured more than $1.8 billion in advertiser commitments for its streaming services during its inaugural upfront presentation in New York earlier this year—topping the tech company’s internal expectations. (TheWrap)
Amazon’s online advertising business is still a fraction of the company’s overall business, but its growth over the years has made it a major competitor to Alphabet and Meta, which lead the digital advertising market.
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