Mark Thompson’s New Vision for CNN Includes Subscriptions, AI and Layoffs
Around 100 positions will be eliminated as Thompson's plans are put into practice.
Kuwait News Outlet Unveils AI Anchor Named Fedha
Kuwait News said Fedha could adopt the Kuwaiti accent and present news bulletins on the site’s Twitter account.
How The Trade Desk’s Crystal Eastman Fosters Curiosity and ‘Joyful Experimentation’
Head of Global Marketing at The Trade Desk on exploring digital innovation that marketers used to only dream about, what she’s learned from jobs that others wouldn’t take on, and [...]
Brandweek Masterclass: Empowering Your Teams for the Next Era of Digital Marketing
How do you start seeing value in your team’s ability to use AI? In this Masterclass, learn how AI can supercharge your team’s marketing skills in data, creative and more. [...]
How to Integrate AI Tech Into Each Step of the Customer Journey
The Customer Lifecycle. The Sales Funnel. The Buyer’s Journey. All of these phrases are similar expressions of the same thing. They're used to describe the process that it takes for [...]
How Google’s Marvin Chow Balances Data With Empathy to Drive Brand Storytelling
The vp of global marketing shares on exploring AI and machine learning to power ads and creative, along with must-have skills for marketers today.
Marketing to Machines and Augmented Humans
Tamara McCleary, CEO of Thulium and leading Futurist, talks about how her timeline has accelerated
Is Identity Resolution the New, Must-Have Martech Solution?
There's a bit of growing confusion and buzz in the martech space around the topic of identity resolution. It's the new elixir being pitched as the critical additive to make [...]
Privy CMO on the Ecommerce Company’s Comeback and Building a Sustainable Business
From running out of money to generating $2.5 billion in sales, the comeback story for ecommerce platform Privy is nothing short of impressive. And newly named CMO Dave Gerhardt and [...]
Nestle’s Orchid Bertelsen on Testing Conversational AI and Failing Forward
Leading digital innovation across more than 70 brands in the Nestlé portfolio, Orchid Bertelsen knows that being truly innovative starts with the problem you're trying to solve. It's this approach, [...]