The Heartfelt Rewards of Adoption from Foster Care are Highlighted in New PSAs
Fostering a child is never easy, especially through the teenage years, but a new series of public service announcements from The Ad Council highlight the rewards of caring and love [...]
Opendoor Serves its Own Turducken in Holiday Ad
Its true origins may be a little murky—chef Paul Prudhomme trademarked it, NFL legend John Madden democratized it—but the turducken has become synonymous with the American holiday season. It’s also [...]
Free Spirits Embraces the Haters in Edgy New Ad
An ad for non-alcoholic brand Free Spirits stars a self-identified sex worker and culls its storyline from a problematic social media post. What could possibly go wrong? As any marketer [...]
Free AF Ads Tout Sober October Without Judgement
Sober October may be the lesser-known little sister of Dry January, but both movements share a core sensibility—they’re less a mandate and more a suggestion. In short, “soberish” is totally [...]
30 Gen AI Campaigns Later, Klarna Cuts Annual Marketing Spend by 12%
Klarna marketing chief said the marketing team’s reduction is partly due to AI’s growing capabilities, adding that further cuts could follow as AI continues to advance.
Old Navy Celebrates the Holidays with Jennifer Hudson’s Debut Christmas Album
Old Navy kicked off its newest campaign Thursday, starring Emmy, Grammy, Oscar, and Tony award winner Jennifer Hudson.
Amazon’s AI Generator Tool Can Now Create Audio Ads
Brands can now use generative AI to make audio ads—in addition to images and video—through Amazon Ads' self-service tools.
Molly Baz and Formula Maker Bobbie Bring Breastfeeding to Times Square
Molly Baz partners with baby formula maker Bobbie for a groundbreaking ad in New York's Times Square.
Marketing Morsels: Roku, Uber Direct, Squarespace & More
Welcome back to the latest batch of tidbits and fun campaigns from the last week to see what brands, agencies and production houses have been up to. Roku Roku launched [...]
Meow Wolf Opens in Houston With a Trippy Campaign
For a heaping helping of mind-bending marketing, look no further than art collective Meow Wolf. That’s both a broad and a specific statement, with the growing entertainment company providing the [...]
Party Land Employs Kenny G and Santa to Solicit Super Bowl Work
Independent agency Party Land is looking for Super Bowl work, and it has hired a saxophonist, a Real Housewife, and a jolly old elf to get the word out. Party [...]
Marketing Morsels: Volkswagen, The One Show, Little Caesars & More
The past week produced more campaigns and news than we could cover, so to give some deserving campaigns some love, we give you this week’s Marketing Morsels from agencies and [...]
OrangeTwist Changes the Script on Med Spa Advertising
Advertising for med spas has historically been heavy on product benefits—in other words, it leans into the aesthetic side of what consumers can expect, with “before” and “after” sneak peeks [...]
Everywhere There’s Signs, But Only One of Them Is Still a Blockbuster
The signs outside Blockbuster video stores were designed to look like a movie ticket, torn on one end. A paper movie ticket? Torn by…a ticket taker? Those things are obsolete, [...]
Gay Rams Produce Rainbow Wool to Promote Equality Measures Worldwide
Homosexuality remains a crime in 62 countries worldwide. A sheep farm in Germany is helping to combat those efforts by producing a textile made from the wool of gay rams. [...]