BBH USA has hired Jane Cronk and Ricardo Franco as executive creative directors at the agency.
Both Cronk and Franco will serve across BBH USA’s portfolio of clients, with Franco focusing on the agency’s global Samsung team. Based in New York, Cronk and Franco joined the agency at the start of November and will report to chief creative officer Erica Roberts.
In addition, creative partners Peter Defries and Alan Wilson will be elevated to executive creative directors from svp, group creative directors.
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