Leadership & Talent

ADWEEK Welcomes Alison Weissbrot as Executive Editor

She was editor in chief at Campaign US for the past four years

alison weissbrot
Alison Weissbrot begins her role as executive editor of ADWEEK on Oct. 7.ANA
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By Ryan Joe

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Hi, this is Ryan Joe, ADWEEK’s editor in chief. 

I’m thrilled to announce the hiring of Alison Weissbrot as our new executive editor. Based in New York City, she’ll have direct oversight over our agencies, brands, and creative teams, and she’ll also help shape and coordinate our aggressive coverage across the entire ad industry. 

Many of you are probably very familiar with Alison, as she was editor in chief at Campaign US for four years. Prior to that, she cut her teeth at AdExchanger, where she reported extensively on the arcane world of digital advertising.

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Ryan Joe

Ryan Joe is the editor in chief of Adweek. He has been covering data-driven marketing and advertising for over a decade, striving to make its complexities understandable and accessible. He started out as a reporter for the Haymarket publication DMNews in the early 2010s, then moved to AdExchanger where he worked for nearly eight years, covering the industry as investment shifted to digital advertising. He ended his tenure at AdExchanger as managing editor, jumping to Business Insider in 2021 to help lead its scoop-driven coverage of the ad industry. Joe is a graduate of UCLA and Columbia.

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