Creators Can Now Make Affiliate Money From Linking Target Products Through Linktree

Creators are trying to lock in affiliate dollars from gift guides and holiday shopping content, and technology firms want a cut of that revenue.

Linktree, a popular tool that creators use to organize the products they recommend into landing pages that consumers can shop from, has added Target as a retailer that creators can link to—potentially opening up a new source of revenue for creators. Linktree works with more than 35 retailers including Amazon, Free People, Fanatics, Nike, and Savage x Fenty.