
Amanda Blackman
Amanda Blackman is chief strategy officer of AKA North America. She joined AKA in 2017 after 15 years at experiential agencies, including Freeman and Jack Morton Worldwide. She holds an MFA in Theater Management from the Yale School of Drama.
Awareness Media Is Your Brand’s Not-So-Secret Weapon
Keeping brands profitable means going back to the basics with top-of-funnel activity.