Portrait of Sarah Hofstetter

Sarah Hofstetter

Sarah Hofstetter is the President of Profitero and co-host of the BRAVE COMMERCE podcast.

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Balancing Heritage and Innovation With Mars

CMO Matthew Graham on how data shapes consumer understanding at the food giant.

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How Curiosity and Innovation Fuel Success With PepsiCo

Meghan Archer, vp of digital commerce, on how cultivating a strong team makes for an agile company.

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Cumulus Coffee’s Mesh Gelman on the Next Phase of Cold Brew

The Starbucks alum wants to improve the homemade cold brew experience.

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Danone’s Linda Bethea on Balancing Purpose and Performance in a Changing CPG World

The CMO on marketing at a certified B Corp company and career bravery.

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Sparking Opportunity in Commerce With Michael Kassan

On the power of people, legacy, and his new company 3C Ventures.

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Collaborative Leadership: Campbell’s Omnichannel Success

A case study of developing and launching Goldfish Crisps.

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Scaling Indie Beauty Using Big Brand Expertise With Versed

CEO Kerry Sullivan on influencer marketing, TikTok Shop and going global.

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Diageo Is All In on AI, Retail Media and Workplace Diversity

Performance marketing lead Shane O'Rourke on the future of commerce.

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Digital Transformation and Cross-Functional Leadership at Whirlpool

Murat Genc on digital transformation and cross-functional leadership.

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Disrupting Beauty and Scaling New Brands With Maesa

On revitalizing declining categories by identifying unmet consumer needs.