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Shamrock Capital has invested in global experiential consultancy DE-YAN. Terms of the deal were not disclosed.
Los Angeles-based private equity firm Shamrock, which also owns ADWEEK, focuses on investments in communication, content, education, entertainment, marketing, media, and sports.
Dejan Jovanovic founded DE-YAN in 2014, and it has since evolved from a niche boutique studio to a global experiential consultancy known for its high-polish, technology-driven live experiences.
The company serves a roster of clients including Google, KidSuper, La Mer, Lemme, Meta, and the National Basketball Association with its multidisciplinary creative studio model of architecture, in-house design, motion, production, and technology.
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