FCB NY Forms Kellanova Team with Droga5’s Dan Kelly
Former Droga5 executive creative director Dan Kelly is headed to FCB New York to co-lead a team overseeing Kellanova brands Cheez-It, Pringles, and Rice Krispies Treats, following IPG being named [...]
YMCA Taps The Martin Agency as Agency of Record
YMCA of the USA has named The Martin Agency as its advertising agency of record, following a competitive review by the organization. The Martin Agency will be responsible for the [...]
DSW Names Crispin its Creative Agency of Record
Footwear and accessories retailer Designer Shoe Warehouse (DSW) has selected Crispin as its new creative agency of record (AOR), the agency shared exclusively with ADWEEK. Crispin will support the brand’s [...]
Financial Brand Empower Names Goodby Silverstein & Partners as Agency of Record
The brief is to make Empower a "household financial services brand."
Havas Media’s First Shell Campaign Is Under Fire With More Than 70 Complaints for Greenwashing
Over 70 people have filed complaints with the U.K.’s Advertising Standards Authority over a recent Shell ad.
Revolving Door Agency Moves: 62Above, GumGum, Mediaworks, WPP, and More
The chaos of Advertising Week New York didn’t slow agencies down in the least, as awards and new clients, divisions, partnerships, and products were aplenty.
Mediaplus Lands Bosch’s International Media Account Across 38 Countries
Mediaplus, part of the Serviceplan Group, has won the pitch for the global media account of the technology and services giant Bosch. The independent agency group will now oversee media [...]
Adobe Splits Its Global Creative Between Dentsu and Stagwell
Adobe has assigned creative duties to Stagwell and Dentsu Creative.
Exclusive: Amazon’s Multi-Billion Dollar Media Account Goes to OMG and WPP
Amazon ends media account review following an 'extensive' process lasting more than 6 months.
Sandals Resorts Names Leo Burnett Creative AOR
The agency will center the authentic Caribbean experience at the Sandals and Beaches brands.
Behr Returns to Deutsch LA as Creative AOR
The agency continues with the ‘Today Let’s Paint’ campaign it created.
WeightWatchers Taps Meta Marketer and Ogilvy to Keep Pace Amid GLP-1 Boom
Refreshed brand campaign "Fits You" features real members.
Volkswagen Extends DDB’s Global Creative AOR Duties for 3 Years
Volkswagen is extending its contract with Omnicom agency DDB Worldwide as the carmaker's global creative agency of record.
T. Rowe Price Chooses Code and Theory for Global Digital Transformation
The asset management giant looks to transform its digital client experience.
EP+Co Wins Rich Products Portfolio as the Creative AOR
IPG's EP+Co wins AOR duties for Rich Products Corporation.