Airbnb Helps Santa Avoid a Hotel ‘Santastrophe’ in New Holiday Ad
Airbnb is serving up its new holiday spot, “Santastrophe,” just in time for Thanksgiving in its continued effort to demonstrate the benefits of properties available for rental via its platform [...]
Hannah Waddingham Revives The Love Boat in Princess Cruises’ Nostalgic Ad
Princess Cruises is the latest brand to lean into nostalgia, launching a modern tribute to The Love Boat with Hannah Waddingham.
The 2024 Marketing Vanguard Award Winners Leading With Bravery and Creativity
Meet ADWEEK's most impactful chief marketing officers of the year—and their next leaders.
The ADWEEK 50 of 2024: Driving Growth in an Era of Change
These behind-the-scenes stars are making big moves for their brands, while keeping an eye on the future.
How Carnival Cruise Line Is Navigating the Future of Travel
CMO Amy Martin-Ziegenfuss on why Guy Fieri and Shaq are key to attracting new cruisers.
As Qantas Brand Struggles at Home, It Seeks a Lift Abroad
Qantas Airways is seeking to win over North American customers as it faces reputation challenges in its home country
Toast Heard Round the World: Kentucky Bourbon Trail Kicks off New Campaign with Global Livestream
The rebrand’s goal is to position the Kentucky Bourbon Trail as a vacation destination to rival the well-trafficked wine country in California—call it the Sonoma of the South.
Odd Couples: Why Unlikely Brand Collaborations Are Everywhere
Unpacking the true value of an unexpected pairing.
ADWEEK’s 2024 Brand Genius Winners Are Shaping the Future
These 14 visionaries—and one legacy brand upending stereotypes—are forging a more dynamic and equitable world.
Expedia Wants You to Book a Trip Inspired by Influencers
The feature offers influencer-curated trips in the app, letting users book easily and creators earn commissions.
Tourism Ireland Ad Wants to Entice Visitors For Spooky Season
Tourism Ireland spotlights Halloween’s Celtic origins to draw visitors to the country later in the year.
Las Vegas Tourism Campaign Lets Freak Flags Fly
The 60-second hero spot is the first work under new chief creative officer Chuck Monn, a 15-year veteran of TBWA\Media Arts Lab.
Empathy in Brand Leadership With Marc Speichert of Four Seasons Hotels & Resorts
Embracing diverse perspectives fuels innovation.
Intrepid Travel Targets Climate Week NYC Attendees With Biggest Ad Blitz Yet
Intrepid Travel is investing $5 million in media for a new campaign in New York based on the success of last year's campaign.
Grindr Looks Beyond Hookups to Build a Global ‘Gayborhood’
Grindr, known primarily as a hookup app for gay men, wants to revamp its brand.